What do NJ's top agents
have in common?

Me.

For years, I’ve been the marketing behind some of New Jersey’s top real estate agents. Now, that same strategy, creative support, and execution is available to you.

NJ Agent Lab gives individual agents access to the marketing resources they need to build a business and brand that’s actually theirs; from listing launches and content to client retention, photography, print, and more.

Own your marketing.
Not your team’s. Not your brokerage’s. Yours.

Marketing Packages

Listing Launch

Open House Ready

Closing Day Concierge

Your Personal Brand

OWN YOUR MARKETING

Recurring Programs

Agent Discoverability

Agent Discoverability

Being a great agent doesn't help if no one can find you.

Agent Discoverability is ongoing optimization of your digital presence designed to help search engines, AI platforms, and potential clients better understand who you are, where you work, and what you specialize in.

We start by establishing your current digital footprint and identifying opportunities to improve how you appear across search, social platforms, AI tools, and other online properties. Then we continue monitoring, maintaining, and strengthening your presence every month.

Initial Setup Includes:

  • Complete discoverability audit and baseline
  • Review of your existing digital footprint
  • Google search presence review
  • AI search visibility review
  • Social profile review
  • Website and brokerage profile review
  • Bio and profile optimization
  • Consistency check across digital properties
  • Target market and specialty positioning
  • Local keyword and topic strategy
  • Identification of missing or underutilized digital properties
  • Initial Performance Improvement Plan

Every Month:

  • Google search visibility monitoring
  • AI search visibility monitoring
  • Digital profile monitoring and maintenance
  • Google Business Profile optimization and recommendations
  • Bio, profile, and positioning updates as needed
  • Local search opportunity research
  • Competitor visibility monitoring
  • Review and reputation strategy
  • Website and SEO recommendations
  • Local authority and content recommendations
  • Identification of new discoverability opportunities
  • Monthly progress and priority report

$199/month

Initial setup is included. No separate setup fee.

$199.00

Content Hours

Content Hours

Your marketing needs aren't the same every month. Your plan shouldn't pretend they are.

Content Hours give you a flexible bank of creative time each month to use wherever you need it most: social media graphics, Reels, video editing, captions, listing content, email marketing, print pieces, content planning, and more.

And an hour can go a long way.

I work quickly. A social media graphic might take 5 minutes. A Reel using footage you already have might take 10. A quick edit, caption, flyer update, email, or listing graphic might only use a small portion of your hour. You're paying for the time I actually spend, not a flat fee every time you need something.

Use 7 minutes? You have 53 left.

Don't need all your hours this month? Keep them. Unused hours roll over, so you can build up your bank and use it when business gets busy.

Content Hours are for remote creative and production work and do not include on-site filming, photography, or in-person content creation. Those can be booked separately when you need them.

No predetermined number of posts. No forcing content just to fill a quota. Just a flexible bank of marketing time that's yours to use.

$150/hour. Billed monthly. Cancel at any time.

$150.00

Client for Life

Client for Life

Client for Life takes past-client follow-up off your plate. Enroll a client once, and we’ll manage thoughtful, personalized touches throughout the year from birthdays and home anniversaries to seasonal cards and gifts. You stay consistently in touch without having to remember what to send, when to send it, or whether you sent it at all.

Starts at $49/year per client.

$49.00

Agent Marketplace

FOR HOME SELLERS

Selling Your own home? Try this:

Professional marketing support for homeowners selling their own property without a real estate agent. Choose the level of support that fits your needs, from polished listing photos and essential marketing materials to a complete property launch with video, a dedicated property page, and ongoing content support.

Each package is designed to help you present your home professionally and stay organized throughout the marketing process, while keeping the focus strictly on marketing and property presentation.

Check it out
NOTE: NJ Agent Lab does not provide real estate representation, pricing advice, negotiations, contracts, MLS access, buyer leads, buyer qualification, or other services that require a real estate license. We do not help you sell your house; we provide the tools so you can.